Senior PPC Strategist
Granite Digital
Descrição da vaga
We’re looking for a Senior PPC Strategist to lead paid media strategy and performance across a portfolio of clients.
You’ll combine strategic thinking with hands-on campaign management, turning business objectives into measurable results.
This is a senior, client-facing role. You’ll own channel recommendations, budgets and performance, while helping the wider team improve its work.
What you’ll do:
- Develop paid media strategies across Google Ads, Meta Ads and programmatic platforms, including DV360.
- Plan, build and optimise campaigns across search, shopping, paid social, display and video.
- Own budgets, forecasts and performance against commercial goals, including qualified leads, acquisition costs and revenue.
- Lead testing across audiences, creative, messaging, bidding and landing pages.
- Diagnose performance issues and work with creative, analytics, CRM and development teams to resolve them.
- Present results and recommendations to clients, proactively flagging risks and opportunities.
- Maintain reliable tracking, clear reporting and high campaign standards.
- Mentor specialists and contribute to pitches, proposals and account growth.